Trends and Technologies In The CRM World
Your business is not on the Internet? What the heck is wrong with you?
OK, I’m kidding, of course—but seriously, if you’re not on the ‘net, you are losing opportunities and sales. Period.
Continue Reading: ‘Not on the Net? How and Why To Do Business Online’
Although I know there are some tech geeks who would take issue with this definition, I define “cloud computing” as simply using the Internet to perform computing applications. Enterprise cloud computing? That’s when businesses run their apps and data storage over the ‘net. And Platform as a Service (PaaS) can be thought of as a way of outsourcing your entire computing system—
Continue Reading: ‘The Relationship between Platform As A Service and Your Business’
Customer relationship management (CRM) products operating in a cloud-based system can assist companies with sales, marketing and support. Each of the tools is designed to build a relationship with the customer, and track that relationship, in order to improve the brand image and increase consumer loyalty. CRM tools are designed to improve processes, enabling businesses to run more efficiently. Cloud-based CRM tools offer cost efficiency, mobility, organization, ease of use, scalability and environmental friendliness.
Continue Reading: ‘Cloud Computing and CRM Can do More Than You Know – Learn More with a CRM White Paper’
Customer relationship management, or CRM, has been called Marketing 2.0. For years, marketing was spinning its wheels; sure, it incorporated elements of psychology and sociology, improved consumer research tactics, and some new technologies as well—in-aisle grocery store coupons, anyone? With Web 2.0 and Web-based CRM, however, marketing has made a giant leap for businesskind.
Continue Reading: ‘CRM – Marketing 2.0′
Businesses which desire to become mobile, need to reduce costs, or expect to expand rapidly should consider running their business in the cloud.
“I already have a Web site,” you might be saying. “And a Facebook page. What more do I need?”
Well, there’s a difference between being on the Internet, or having an Internet presence, and running your business in the cloud.
Continue Reading: ‘Running Your Business in the Cloud’
OK, true confession time: I’m a bit of a slob. I’m not much for vacuuming, tend to leave dirty dishes in the sink until I need to use them again, and I can’t for the life of me understand the point of making a bed. You’re just gonna crawl back in and mess it up again, aren’t you?
When I was in college, my best friend and I got an apartment together. We were just like the Odd Couple—but because we were friends I tried hard to clean up my act and do my share of the housework. Things worked out fine, but I was awfully happy when I was left alone for a month-long backpacking trip to Europe; I could go back to my slovenly ways. The day before my roommate was due to return from the trip, I kicked it into high gear and cleaned up the whole apartment, and he was none the wiser.
I suspect that more than one owner or manager of a business would discover that similar things happen in their absence. If you are out of town on vacation or traveling to a client’s site, do your employees let things slide? Without access to your data, do you really know?
Continue Reading: ‘How to Manage Your Company Efficiently with Enterprise Cloud Computing’
Is your company just like your competitor’s? Of course not. If it were, you wouldn’t stay in business very long. Entrepreneurs and big business alike strive to set themselves apart with unique characteristics, and since your company is unique, you need applications that are customizable to meet your unique needs.
Continue Reading: ‘Your Company is Unique; Your Applications Should Be Too’
Many companies are trying to improve their daily operations with environmentally friendly strategies and green products. Reducing paper usage, cutting back on energy consumption, and allowing employees to work remotely or telecommute are all ways to do that—and each of these can be achieved by migrating your software and data storage to a cloud-, or Internet-, based system.
Continue Reading: ’5 Tips to Go Green with Cloud Computing’
The Internet has spoiled us rotten. It used to be that we had to physically travel, wait days for a letter to arrive, or hold lengthy phone conversations to be able to collaborate with colleagues who were located in a different city. Now we can chat online in real time, send documents via email, and even share videos and PowerPoint presentations. We can video conference. The next step?
Continue Reading: ‘The Next Generation of Online Collaboration’
Believe it or not, cell phones have been around for over 20 years. Of course, the first cell phones offered only 30 minutes of talk time before they needed to be recharged, weighed two pounds, and cost almost $4K.
Phones today, of course, are wafer-thin, can take pictures and video, and in some cases don’t even have buttons to push. They fold, swing, slide, play music and come with “apps.” Perhaps most importantly, at least in terms of the business world, is the fact that they can access the Internet—which, with the advent of enterprise cloud computing systems, means that if you have a smartphone you can do business almost anywhere.
Continue Reading: ‘Mobile Access Helps You Help Your Customers’
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