Choosing Your CRM

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CRM Comparison – Choosing the Right CRM Solution for Your Business

Thursday, June 24, 2010 by Sidney Angelos

Cloud-Based Application

The plethora of customer relationship management (CRM) solutions makes choosing the right one for your business a daunting task. No longer is it just a matter of including on your Web site a preset email form enabling customers to offer feedback. Customer relationship management has evolved into a complex system to help you retain existing customers and identify new ones. It can help your sales personnel with automated functions and lead management, allow you to improve your customer service, and reduce calls to your help desk. It also encompasses your social network strategy—which in itself is growing exponentially. As such, careful attention has to be given to your selection of a CRM architecture.
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Get it Done with Business Collaboration

Monday, June 14, 2010 by Jace Modavi

Business Collaboration

Business collaboration might be defined by saying it is joining with colleagues and contacts to use the power of the group to enhance and promote some area of shared business. Business collaboration is not a new way of achieving innovation and increasing sales through cooperation with associates, but it is one of the best ways to kickstart ideas, harness others’ expertise, maximize your resources and do business better. More attention is being paid to business collaboration today because more companies are looking for profitable ways to cut costs while raising their bottom line.
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Learning The Ropes: New To CRM?

Wednesday, November 18, 2009 by Jace Modavi

CRM

Chances are, if you’ve been reading our blog thus far, you’re pretty well informed about customer relationship management systems and how important they are for your business. If you’re new here or have just stumbled upon this blog and want to find out more, welcome.

CRM is the secret behind many successful businesses, large and small. Companies that use a CRM system know that by focusing on the customer, they can build a better business. No, CRM is not a magic formula, a secret code, or allowed to only the most elite businesses. It’s a simple, inexpensive program available to anyone who wants it – you just have to know where to look.
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Communication Can’t Be Automated

Tuesday, November 10, 2009 by Jace Modavi

Contact Management

A sales force automation system can give you templates for follow-up emails, and a knowledge management system can give you step by step troubleshooting directions to pass along to customers, but make no mistake: you can’t automate communication.  You need to be genuine and transparent in your dealings with consumers; you need to put a personal face on a corporate logo.  But that doesn’t mean that a CRM system can’t help.
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Software-As-A-Service Or Out Of The Box?

Thursday, November 5, 2009 by Jace Modavi

App Development

When it comes to responding to market conditions and the growing needs of your company, you can’t afford to use the same software as everybody else.  That’s because your needs aren’t the same as my needs aren’t the same as somebody else’s needs.  Why should your software be the same as mine or anyone else’s?  Businesses need to embrace the fact that their world is changing: customers expect more for their money, budgets demand more for less, and traditional software doesn’t give you the choice you need. Make the jump to see what I mean.
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Up And Running In The Cloud

Tuesday, November 3, 2009 by Jace Modavi

Cloud Computing

Setting up your customer relationship management system in the cloud is a pretty pain-free process, that will have you up and running in a matter of hours or days, not weeks or months.  Without servers to set up and software to install, you can have a solution working for you as soon as you choose your applications and customize them to meet your needs.  It’s choosing the system that takes the longest.
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The Cloud and The Grid

Monday, November 2, 2009 by Jace Modavi

Grid Computing

There are two competing schools of thought when it comes to delivering CRM tools.  The first is through traditional methods, with software and servers.  This gives you a home-grown on-premises system, traditionally referred to as grid computing.  The other is a still-emerging technology that’s been on the market for about a decade now, and is one that I prefer.  Cloud computing delivers apps and information over the Internet, so you don’t have to worry about servers, network infrastructure, and other things that are expensive when they stop working.
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Mobile CRM: Managing Relationships on the Go

Thursday, October 29, 2009 by Jace Modavi

Sales Force Automation

When BMW Group Italia was having difficulty with using their CRM system from the road, they turned to BlackBerry for solutions.  They had trouble with their previous system because it could only be synchronized from the office, calendars didn’t coordinate appointments properly, and there were even times when field reps needed a second phone just to make calls.  With all of the options out there, you shouldn’t have to jump through hoops to find an effective CRM solution, and neither should your reps. 
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Get In The Game: CRM For Small Businesses

Thursday, October 29, 2009 by Jace Modavi

Application Integration

This blog is dedicated to telling you about… well, all things CRM.  In the past few weeks, I’ve tried to sprinkle topics around and touch on a little bit of everything, including what you should look for when choosing your CRM system.  I’ve also tried to touch on small businesses where I can, and I want to take this opportunity do so again.  So without further ado, let’s get started.

When you own a small business, you have to consider every investment carefully.  You have to make sure you’re spending wisely and you’re getting a good return on your investment.  So when you’re looking at a CRM system, you need to be sure you’re getting exactly what you want.  You can’t afford not to.
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School’s in Session: CRM for Education

Friday, October 23, 2009 by Jace Modavi

College

Schools are businesses in the same way that toy manufacturers and wireless companies are businesses.  They have bills to pay, customers to serve, and goals to meet.  They have competition, bottom lines, and capital issues, just like everyone else.  But, like everyone else, they can take advantage of the benefits of a CRM system.
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